Goethe MBA


The Goethe MBA Digital Transformation | Data Science | Sustainability offers a unique learning experience combining online flexibility and on-campus engagement. We've reimagined the traditional classroom to allow you to study and prepare from home while providing dynamic in-person campus interactions. Our flipped classroom approach allows you to access lessons and materials online, empowering you to learn at your own pace. This sets the stage for enriching in-class discussions, collaborations, and hands-on experiences that enhance your understanding of the subject matter.

We understand that your time is valuable. That's why we minimize the need for frequent travel to campus, enabling you to balance your education and work commitments better – alongside your job in only four semesters!

  • Semesters 1-3: Lectures on Friday afternoons (13:00 to 20:00) and Saturdays (9:00 to 17:00) on 8-10 weekends, final module exams included
  • Semester 4: Preparatory seminar and final master thesis; no regular presence on campus required

Build a strong foundation in modern management and leadership.

  • Strategic Management & Organizational Change
  • Leading People in Organizations
  • Corporate Finance
  • Managerial Accounting & Controlling
  • Economic Environment of Business
  • Marketing
  • Ethics & Diversity

Tailor your MBA journey to match your aspirations! The Goethe MBA offers three cutting-edge focus areas: Digital Transformation, Data Science, and Sustainability. Distinguish yourself by selecting from a range of specialized electives and gain a Certificate of Advanced Studies (CAS) in your chosen area.

  • Agile Project Management
  • Digital Process Management
  • Future Technologies
  • Transformation & Change Management
  • More information →
  • Data Science & Business Analytics
  • Applied Deep Learning & AI
  • Coding & Data Visualisation
  • Data Protection & Cyber Security
  • More information →
  • ESG Reporting & Management
  • Sustainable Finance
  • Green & Sustainable Business Models
  • Transformation & Change Management
  • More information →

Apply the knowledge gained in the program and address a real-world problem, ideally from your own experience or company. A preparatory seminar will help you to learn the necessary scientific methods.


Look forward to an inspiring study trip to Tallinn, the heart of Estonia, which is not only known for its digital innovations but also its commitment to sustainability, making it a pioneer in Europe. Experience an exciting mix of practical lectures and company visits in a city where technology and sustainability are seamlessly intertwined.

Our cooperation partner, Estonian Business School, will accompany our students on this trip and ensure that you gain great insights into the Estonian business landscape. From tech giants to innovative startups, students will come into contact with industry leaders and visionaries who are shaping a more digital and sustainable future.

Learn more about our first MBA study trip to Estonia on our blog!



Networking is an integral part of the MBA experience at Goethe Business School. We regularly invite prominent guest speakers from various backgrounds to talk about current topics. While chatting with the experts in an intimate setting, students and alumni gain unique insights into how these experts are dealing with current challenges and are making change happen. Students can usually look forward to two events per semester, which take place on Friday evenings after regular lectures and are followed by an opportunity to network with other participants.

Florian Deter

Artificial Intelligence – What Is Hype and What Is Already Real?

Peter Goldschmidt

Attitude Drives Performance

Jan-Wilm Buschkamp

Re-think Stability – Why Digital Transformation is Crucial for the Energy Industry

Thomas Heißmeyer

Embedded Insurance – 5 Trillion Dollar Business Model or BS Bingo?

Dr. Tobias Hirsch

Digital Transformation in Financial Services – The Next Wave of Technology Trends and Emerging Technologies

Victoria Williams

Do We Still Need to Fight for Gender Equality in Business in 2022?

Julia Koch

Transforming the Sparkassen Banking Experience: Leadership Skills for the Age of Digital Customer Centricity

Kai Müller

How Generation Customer Experience is Transforming the Automotive World

Sven Schuwirth

Digital Business Strategy at AUDI AG

Generalleutnant Michael Vetter

Digitisation in the Bundeswehr a Prerequisite for the Armed Forces in the 21st Century

Markus Berger-de León

Transforming Incumbents into Serial Business Builders

Chris Boos

An Appeal for Future Optimists - Why You Bear a Great Responsibility with the Digital Transformation

Frank Bach

The Headspace Way – How to Create a Joyful Product Experience

Karl Heinz Krug

Public Sector Going Digital – A View on E-Government in Germany

Dr. Thomas Mannmeusel

Digital Transformation Should Be Done like Guerilla Gardening!

Dominique Willième

Good Old TV vs. New Media: ARTE’s Take on Digital Transformation

Thomas Wittmann

Digitalization at Lufthansa

Marco Di Filippo

Live Hacking: Max Schmitt as a Stepstone to Advanced Persistent Threat

Dr. Manfred Knof

Digitalization at Allianz

Dr. Bernd Heinrichs

Mobility Goes Data

Christoph Bornschein

Why Germany is Lagging behind in Digitization?

Christian Baudis

How Robotics & Self-driving Cars, Big Data & AI, Sensor Technologies and eHealth Will Reshape Industries

Thomas Lindner

The Transformation of F.A.Z. - A Premium Publisher's Voyage from Paper to Digital Innovation

Rolf Schumann

A Definition of Digitalization and the Model of Analog/Digital Me

Personal Development & Skills Workshops

By participating in a series of workshops integrated throughout the curriculum, you have the opportunity to maximize your personal potential, develop leadership skills, and explore practical applications of the newest technologies and trends through hands-on sessions with industry experts. Theses workshops are designed to develop the skills you need to make an impact on your career.